The potent knock of Scarface’s 187 raps. The blues inspired swang and bang of UGK. Though his name might not be immediately recognizable, N.O Joe helped shape Southern hip-hop. As Rap-A-Lot’s former in-house producer, the man born Joseph Jackson spread his “Gumbo Funk” sound across the globe. Like Organized Noize in their Georgia basement, Joe was inspired by his country upbringing to mix West/East Coast flavor with the influence of soul music and church instruments. The underrated Louisianan is considered among the first to add organs to rap and counts Dr Dre, Jay Z, Biggie and 2pac as fans.
Weeks after producing Scarface’s latest album Deeply Rooted with help from Spuf Don, whom Joe mentored along with Travis Scott, the production savant gave one of his most in-depth interviews. Jackson spoke beforehand of his photographic memory and said he can recall every instrument played on The Diary. But, he’s only half-joking. For almost two hours, he retold working with LL Cool J, his initial chance encounter with Scarface, meeting Mike Dean and his feelings towards J. Prince. Joe also does one of the best Pimp C impressions ever and shared memories of his close friend as well as tales of his decades behind the boards with UGK. This ain’t no 2015 listicle containing nothing but disappointment, settle in for a wealth of rap history.